Search Engine Optimisation

The internet has a huge number of websites, and ensuring that your website can be found by search engines like Google is a process known as Search Engine Optimisation (SEO). The two main aspects of SEO are concerned with the content of your website, and links to it from other websites. View a demonstration of our customer's SEO examples.

Email Newsletters

Keeping in regular contact with your customers is a proven way to build a relationship with them, and keep your company and website in their view. We offer websites with simple DIY newsletter functions, or recommend JustAddContent.co.uk for companies who need the a complete service. This can include both newsletter design and content writing, if required.

Where do your visitors come from?

Our hosting packages include extremely conmprehensive statistics about the visitors to your webste - including where they came from, what they viewed and the area they live. Very useful for planning and evaluating your other marketing activity.

Promoting your website

Content is King

During the design of your website, we will discuss with you how you would like your customers to find your website. What words or phrases might your customers type into a search engine like Google? We can then build these words into your website pages, to give search engines the best chance of finding you website.

Links to your website

Once your website is complete, you will need to think about promoting it to attract your customers. An effective way to do this is to obtain links to your website from other websites. There are a number of free directories - registering with them is a good starting point. We have found the following directories useful, all of which offer free listings:

We can also research your particular business area to suggest suitable links, and perform directory registrations and search engine submissions on your behalf.

Other Marketing Activity

Remember to mention your website on every possible occasion:

• Business cards, flyers and advertising material
• On company letterheads and in the footer on your emails
• Whenever you register with trade organisations or directories
• At your business premises, on signs, shop windows and company vehicles
• Mention it to customers and include it on your answerphone message